The President's Perspective
by Jeff Olson

Greetings and Happy Wednesday!


Due to the holiday on Monday, this President’s Perspective is coming to you in the middle of the week. I trust you all had a relaxing long weekend. Labor Day generally marks the end of summer and unofficially kicks off the fall season. However, Mother Nature had other thoughts, as “Old Man Winter” reared his ugly head and decided that 2020 needed even more adversity. Go figure! Up to 10 inches of snowfall had been reported in the Black Hills area as of early Tuesday morning.


For elected officials and those running for office, the post Labor Day weekend means the start of the last leg of the campaign season. Soon yards and roads will be littered with signs and your mailbox will be jammed full of campaign literature. Many candidates have had to rethink their campaign strategies this year due to COVID. I anticipate we will see more social media, mailers and door drops than in the past, as personal door-to-door campaigning may be limited this fall.


Virtual Hike the Hill Provides Unique Opportunity to Personally Connect with Regulators.


Since 2010, your Association has (normally) traveled to Washington, DC with a handful of credit union leaders this time of year, facilitating our Fall Legislative and Regulatory “Hike-the-Hill.” However, just like most of our plans this year, we have had to adapt, pivot, and implement new strategies. So, as we have previously announced, our Hike the Hill this year will be virtual. But – here is the best part and a positive aspect: It’s now open and available to more of our credit union advocates! I sincerely hope that you take advantage of this unique opportunity.  


Similar to our in-person meetings, the virtual Hike the Hill will provide Dakota credit union leaders the opportunity to share concerns and issues impacting your credit union and individual members, especially as we all try to navigate operations through this pandemic. Specifically, you will have the unique and rare opportunity to meet with key personnel from the National Credit Union Administration (NCUA) and the Consumer Financial Protection Bureau (CFPB).


Sharing the stories of how the decisions made in Washington, DC impact your members is important and necessary in our 360-degree advocacy efforts. Many of these decisions have unintended consequences that harm consumers and are directly preventing credit unions from severing their members. Here is the schedule:


  • First meeting will be with the CFPB on Tuesday, September 15 at 1:00 p.m. (CT) 12:00 p.m. (MT).
  • Second meeting will be with NCUA Director Harper on Friday, September 18 at 9:00 a.m. (CT) 8:00 a.m. (MT).

There is absolutely NO COST to join these meetings, but you will need to register in advance.

After you register, a link for each meeting will be sent along with the agenda for that meeting based on questions and topics submitted by attendees. This is the final day for submitting discussion topics, so be sure to email your questions/concerns to Amy Kleinschmit by the end of today.  

MSIC Offering FREE Best Remote Work Practices Webinar to Dakota CUs.


Many of our Dakota credit unions have found MSIC’s Custom Performance Report (CPR) a very useful tool in analyzing their individual performance on a peer-to-peer level, relevant to their specific institution and current industry trends. These are difficult times, as many businesses attempt to find alternative ways to service their membership while trying to keep their staff healthy and engaged while working remotely


On Thursday, September 17 at 10:00 a.m. MSIC will present a two-hour webinar from two of the leading experts on remote work practices. Professor Prithwiraj (Raj) Choudhury and Professor Barbara Larson will be discussing the unique challenges and opportunities presented by remote operations. To learn more about this free opportunity, click HERE to visit MSIC’s YouTube Channel.


CUAD Summit and Annual Meeting Less Than One Month Away!


We are now less than one month away from our annual Summit being held October 5 – 6 in Sioux Falls, South Dakota. We understand it’s a big decision this year. We also know that each credit union professional will make the choice based on what is best for their individual situation. As for your Association staff, we are truly looking forward to meeting up with many of you and getting (somewhat) back to normal! We hope you can join us October 5 – 6 at the Denny Sanford Premier Convention Center and Sheraton Sioux Falls for the #CUADSummit. CLICK HERE to review the entire agenda, register, and make your hotel reservations now.


Open Your Eyes Webinar Next Week. 

Finally, don’t forget to register for the Open Your Eyes Quarterly Update Webinar being held September 14 at 2:00 p.m. (CT) 1:00 p.m. (MT). This is a FREE offering for campaign contributors and those interested in learning more about the campaign and its direction during the pandemic. The webinar link will be emailed from CUNA once you register and there is no limit to the number of team members that can participate. Register here or contact Lori Welder, CUAD’s Director of Communications with any questions.


As always, be sure to contact me if you have questions about your Association. Stay safe!




<< Go to Memo List